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Antenna Group Acquires GEDI, Strengthening its European Presence

AgentNews.gr · automated archive
24 March 2026

Antenna Group announced that it has reached an agreement to acquire GEDI, one of Italy's leading media and entertainment groups, from EXOR, the holding company of the Agnelli family.

The agreement includes a broad portfolio of assets, most notably the historic newspaper La Repubblica, 15 digital platforms, three major radio stations (Radio Deejay, Radio Capital, m2o), an advertising company (A. Manzoni & C.), as well as streaming services and media outlets such as HuffPost Italia, National Geographic, and Limes.

Strategic Expansion and Vision

According to Antenna Group, the acquisition marks a significant strategic step in its continuous international expansion across Europe and the United States. The Group focuses on investing in established media outlets that offer strong growth potential. The integration of GEDI into Antenna Group is expected to create a global media and entertainment organization with significant international reach. This move reflects a long-term strategic vision, led by Chairman Thodoros Kyriakou, aimed at establishing Antenna as a leading international media player.

Growth and Innovation

Leveraging its extensive experience in media and entertainment, Antenna Group plans to further develop GEDI into a powerful international group that promotes independent journalism. Concurrently, it will invest in the growth of La Repubblica, expanding its presence into new markets and enhancing its award-winning journalistic content. A key pillar of the strategy is the development of GEDI's radio operations. Combined with Antenna's existing radio assets in Europe, this will create a dynamic radio hub across the Mediterranean region.

The Group also plans to expand into documentaries, streaming platforms, podcasts, music production and distribution, education, and cinema — areas in which it already possesses significant expertise. To support high-quality journalism, Antenna Group will introduce new technologies and innovative practices into GEDI's journalistic operations, creating new opportunities for Italian journalists. Through its network and partnerships, GEDI's content is expected to reach an audience of up to 500 million people. Existing collaborations with international brands, such as Huffington Post and National Geographic, will be strengthened, while discussions are underway with partners in the US to add additional global media outlets to GEDI's portfolio.

Digital and Audiovisual Content

The acquisition also opens significant opportunities in digital and audiovisual content. Antenna Group plans to further develop GEDI's digital platform mymovies.it, integrate it with its own streaming services, and expand its presence in the Italian film industry. Furthermore, the Group aims to grow its music production and distribution activities, leveraging the reach of GEDI's radio network. Partnerships with major international content providers, including Netflix, are expected to support the global distribution of documentaries.

With this acquisition, Antenna Group significantly strengthens its international presence. With almost four decades of investment experience, the Group now operates 37 free-to-air and subscription television channels, two streaming platforms, and a diversified portfolio of media and entertainment activities across Europe, North America, and Australia. Antenna Group, founded in 1988, is a global media, content, and entertainment organization with a broad portfolio covering television, streaming services, cinema, events, education, content production, digital media, e-commerce, radio, and music. Through its 37 channels and two digital platforms, it directly reaches 140 million people.

Sources

  1. Proto Thema (EN) · in Greek · Open ↗

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